Syarikat Pemasaran Karyaneka Sdn. Bhd.
Syarikat Pemasaran Karyaneka Sdn. Bhd. Is a wholly-owned company by the Malaysian Handicraft Development Corporation, an agency under the Ministry of Tourism, Arts and Culture Malaysia. The combination of Karya and Aneka that makes up Karyaneka clearly marks a one-stop centre for craft products especially for premium gifts and souvenirs. Starting from 1982 until today, Karyaneka has grown into a leading brand representing handicraft products from top entrepreneurs and craftsmen from all over Malaysia.
Over the past 30 years, Karyaneka was responsible for developing and expanding the country’s craft industry through sales and marketing, implementing promotions and other initiatives to introduce and promote Malaysian crafts to the global arena.
Vision
To be the foundation in promotional of high quality craft products that meets the marketing demand.
Mission
To promote and market Malaysian Crafts at a domestic and international level.
Kraf Holdings Sdn Bhd
Kraf Holdings Sdn. Bhd. was established on 2 March, 1987 and is the first subsidiary wholly owned by Malaysian Handicraft (Kraftangan Malaysia).
The company's main goals or objectives are to be the leader in the production of batik exclusively for the local market, and to be the supplier of raw materials such as white cloth and accessories for the needs of the craft manufacturing industry.
The main business of Kraf Holdings started with exclusive batik production and marketing activities limited to the local market. Starting in 2008, the company had a golden opportunity to produce and supply exclusive batik for a Malaysian fashion designer who resided in Paris, mainly to expand to European markets. To encourage rapid and positive growth, the company made a bold decision to take the business to international markets.
The production of exclusive batik features aesthetics refinement in its manufacturing, with a fresh batik design and high-quality production. It is often the souvenir of choice at prestigious events organised by the Malaysian Handicraft and the Ministry of Tourism, Arts and Culture Malaysia.
The company also plays a crucial role in supplying white cloth sourced from cotton and silk, and purchased directly from China, Indonesia and India for the local batik industry.
The company’s products are produced using high quality silk and cotton fabrics which are imported directly from the countries of origin.
In 2009, Craft Holdings produced an exclusive set of Italian Silk fabric to ensure the company continues to remain relevant and competitive.
